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Why Some Cars Lose Value Faster Than Others
Guides | 19 Mar 2026

Why Some Cars Lose Value Faster Than Others 

Cars parked along way

When people buy a car, they often focus on the purchase price. But one of the biggest hidden costs of ownerships is depreciation, the gradual loss of a car’s value over time. 

Some vehicles retain their value relatively well, while others lose a significant portion of their value within just a few years. Understanding why certain cars depreciate faster than others can help buyers make more financially informed decisions. 

Brand Reputation and Market Demand 

One major factor affecting depreciation is brand reputation. 

Brands that are known for reliability, affordability, and easy maintenance often remain stronger resale values. Vehicles from these brands tend to remain in demand in the second-hand market. 

On the other hand, cars from brands with lower or higher maintenance costs may lose value more quickly. 

Reliability and Maintenance Costs 

Reliability plays a major role in determining how well a car holds value. 

Vehicles that are known for: 

  • Durable engines 

  • Affordable spare parts 

  • Low maintenance costs 

Are generally more attractive to second-hand buyers. 

If a model developed a reputation for frequent repairs or expensive servicing, its resale value may decline more quickly. 

Insurance and Road Tax Considerations 

Ownership costs also influence how buyers view a car in the resale market. 

Factors such as insurance premiums and road tax can affect demand. Cars with higher engine capacities or higher insurance costs may be less attractive to buyers looking for affordable long-term ownership. 

Maintaining a good No Claims Discount (NCD) can help reduce insurance costs during ownership, but buyers in the used car market may still compare expected insurance and road tax expenses before making a purchase. 

Vehicle Popularity

Market trends can also affect depreciation. 

Vehicles that are widely used daily, such as sedans or compact SUVs often maintain stronger resale demand . 

Meanwhile, niche models or vehicles with limited buyer interest may experience faster depreciation due to lower demand in the resale market.

Managing Ownership Costs

While depreciation cannot be avoided entirely, drivers can manage other ownership costs carefully. 

Reviewing insurance coverage during renewal can help keep expenses under control. PolicyStreet’s 10+10 promo offers 10% off insurance premiums (after NCD), plus RM10 off at checkout when you renew between 10-11AM or 10-11PM from the 1st to the 24th of the month

Looking at the Bigger Picture 

Depreciation is a normal part of car ownership, but some vehicles lose value much faster than others. 

By considering factors such as brand reputation, reliability, market demand, and ownership costs like insurance and road tax, buyers can choose vehicles that retain their value more effectively. 

In the long run, the true cost of a car is not just what you pay when buying it, but how well it holds its value over time. 

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